Asylum Portfolio | Asylum Design & Development cc

Asylum Portfolio | Asylum Design & Development cc

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ProNam Collective

ProNam Mockup
ProNam Mockup
Client:
ProNam Collective
Completion:
01 December 2025
Link:
https://pronamcollective.com/

We recently completed the ProNam Collective website, a project that allowed us to step outside our usual visual language and build something deliberately refined, restrained, and different.

ProNam is a one-of-a-kind real estate platform designed around clarity, interaction, and detail. The website embraces a highly minimal black-and-white design, letting the properties take centre stage while everything else quietly supports the experience.

One of the standout features is the interactive property previews. Listing images subtly animate on mouse-over, revealing a small carousel the moment you hover, creating a fluid and engaging browsing experience without unnecessary distraction.

Every image uploaded to the platform is automatically watermarked, with the watermark permanently embedded into the JPEG itself. This adds an important layer of image protection while preserving visual quality.

The search and filtering system is fast and intuitive. Users can filter by sale or rental, property type, location, price range via a smooth slider, building size, bedrooms, bathrooms, garages, and more.

Each full listing delivers a complete experience, including expansive image galleries, downloadable PDFs, direct agent contact options, and a detailed enquiry form that emails agents directly.

As part of the project, we also designed the ProNam logo, ensuring the brand identity aligns with the platform itself: timeless, minimal, and confident.

This was a refreshing project for us and a reminder that strong digital experiences don’t need to shout. Sometimes the quietest designs make the strongest statement.

Statistics

Websites designed & developed
Years
of coding and designing
Mil
lines of code
TB
of project files

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